Departmental Games
Valle del Cauca

The Tierra Posible Foundation, in collaboration with INDERVALLE, implemented environmental, legacy, and anti-doping campaigns as part of the 23rd Departmental, Paradepartamental and Sordodepartamental Games of Valle del Cauca 2022, which aimed to educate and foster a change in attitude and habits among sports participants regarding the environment, with an emphasis on air quality, thereby contributing to an improved quality of life.

This environmental campaign took place at various sports venues in Cali, Jamundí, and Yumbo, where recycling stations were set up and 6,000 people—including athletes and spectators—were served. We were there with the Green Truck, which served as our mobile platform, screening audiovisual content and promoting the anti-doping campaign and the Legacy campaign. These municipalities in Valle del Cauca also featured booths where activities such as plogging took place, along with an interactive environmental game contest that rewarded participants for their commitment to changing attitudes and habits toward the environment. Some venues featured pollinator gardens adorned with flowering plants.